The Brief
A continuation of the stargazer brief, looking at keeping the science fiction audience who are already fans of the genre seeing current and past releases at the cinema. This brief is a development on a brief which will be adapted for the exhibition, to fully exploit the subject.

The Concept
The concept has changed for this resolution, focussing more on bringing in a newer, younger audience to the genre with the statement ‘science fiction for everyone’. The goal is to provide a place for people to see the best collection of science fiction films as chosen by the cinema.

The Demographic
As part of an ongoing process, I produced a great number of characters to help demonstrate the ‘everyone’ factor of the message. The characters created are my own and vary in appearance, a reference to the multicultural and multi-ethnic elements, saying that science fiction is not for a designated demographic.