The Brief
The purpose of the brief is to design for the future; to predict what our workspace will look like in the year 2030. The brief is a development on the RSA brief ‘workplace 2030’; an investigation into the office atmosphere and how it will change for the better in the future.

The Concept
My resolution to this brief is a mixture of professional identity work and a statement about predicting the future. I have proposed a future company which sells cubic working spaces (pods) to young creatives looking for a space to work. I have taken the idea of the office cubicle and tried to make seem like a new and innovative idea. The target for these pods is specifically at young creative professionals, promoting the idea that these pods make a perfect, modular workspace.

The Context
The fake brand I created is for N-Space; a technology solutions company, specialising in architectural and spacial design. As well as the branding that the consumer sees (posters, promotional items and booklet), I have also tried to consider how the work-force present themselves; including the vans, tool boxes and name tags.